PSP3 ad in Ecuador

PSP3 Playstaition Portable 3 ad

PSP3 ad spotted in the Ecuador capital Quito. Large PSP3 sign probably referred to upcoming Sony Playstation 3 Portable mobile gaming console painted on the mountain slope in Quito – the world’s second highest capital.

It’s not the first time for Sony to use guerrilla marketing to promote their products but it’s pretty surprising to see $499 PSP3 ad in the country where average income is around $300.

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